Our Story

O ur story is quite simple. We had a desire to share a cloth that was better than any cloth we had ever used and was environmentally friendly.  We started to do a little research and were shocked to see how people were cleaning their kitchens. We were even more shocked to find out how many tons of paper towels were being used annually (2.5 million tons) and filling up our landfills. When we began this venture, we were stay-at-home moms living in Encinitas, California. Our children had just begun elementary school and we had a little extra time.  We decided that this would be the perfect time to start our business.

We worked and researched for almost a year on our product. We had such passion for this cloth because we believed that it was the best thing out there.


Karen & Michelle

The idea originated when Michelle was living in Europe in the late 90’s.  She discovered a product that was similar to the Skoy Cloth and it was just amazing.  Over time she found the cloth to be indispensable.  When she moved back to the US, she realized that the use of a sponge was inadequate and the excessive use of paper towels, wasteful. Michelle searched and searched for a similar cloth and nothing even compared; nothing was of the same caliber. This is when Michelle introduced the cloth to Karen. She immediately fell in love with it and could not imagine cleaning with anything else.
W e then put our heads together and discussed a way to bring this product to the US with the requirement that it meet our high standard.

 L ooking for a name proved challenging.  After looking for a  long time, we found a word that is the philosophy of our business.  Skoj (pronounced Skoy) is a Swedish word that means: “just for fun”! What a perfect word for our business.  In other words, we wanted a business that we could have fun doing and at the same time would bring fun to the kitchen. With really cool designs we think we have accomplished this, while still doing our part to take care of the Earth.

O ur Story continues with the addition of two new Skoy products.  Skoy Scrub and Skoy Sink Rail. We found that we needed to add something that would work in conjunction with the Skoy Cloth to complete all the clean-up tasks. The Skoy Scrub is the perfect complement to the cleaning side and the Skoy Sink Rail is the perfect storage solution.

Both of these products add value to the Skoy Cloth and complete the Kitchen sink.